Deductions?
TLDR
I've been doing my own bookkeeping for years, and grooming costs are the gray zone nobody talks about honestly. Here's how I think about what's legitimately tied to the work versus what's just... life. Spoiler: I write off more than you'd guess, but less than I'd like.
Can you actually deduct your hair, nails, and waxing as a cam model?
This is the eternal argument in every creator group, and honestly both camps have a point. The strict reading is that personal grooming is personal grooming - the IRS doesn't care that your subscriber base notices your fresh set. The practical reality is that appearance isn't a side effect of this job, it *is* the product. My dye job goes on camera the same way my ring light does.
What I've landed on is a percentage approach. I don't claim 100% of a haircut, because I'd probably get trims anyway. But I'm comfortable claiming a meaningful chunk of dye, nails, waxing, and cosmetics, because in my case they're done specifically to camera spec - colors, lengths, and looks chosen for the shows. Same logic people use for the "portion" of rent and internet that you already mentioned. If you keep receipts, note the date, and can articulate why a given expense serves the work, you're in a far better position than somebody claiming everything with a shrug.
The thing that actually protects you isn't the deduction itself, it's consistency. If your percentage method is reasonable, documented, and applied the same way every year, you've got a story to tell if anyone ever asks.
What about the gym, and where's the line on everything else?
Gym is the one I see people mess up most. A general fitness membership is nearly impossible to defend, because staying healthy is a life thing, not a job thing. The exception would be something specific - pole, flexibility, dance training you literally perform on stream. If it's a skill the audience pays to watch, it looks a lot more like professional training than self-care.
Lingerie, toys, cameras, props, subscriptions for content research - those are the easy wins, and most of us claim them without losing sleep. Where it gets personal is stuff like skincare routines, tanning, teeth whitening. Some of my friends claim them, some don't, and it mostly comes down to how actively they're part of the on-cam look versus just part of being a person who likes being hot.
And if you're spending money on a paid cam platform anyway, it's worth picking one that respects your margin - xlovecam has consistently been the better deal for me on that front, both for where I stream and for actual payouts.
So where do you draw your own line?
Every performer's version of "work-related" looks a little different, and that's fine - what matters is that yours is defensible. What percentage of your grooming budget would you genuinely stand behind on paper? And are you tracking it monthly, or hoping you remember in April? Getting a real CPA who has dealt with adult-industry clients at least once is worth every penny, but the honest self-audit comes first.